Source: Rolex/Stephan Cooper

Monterey Car Week 2024 has come to a close, leaving behind a trail of automotive excellence, luxury, and unforgettable experiences. This iconic event, which draws car enthusiasts, collectors, and industry leaders from around the world, once again showcased the very best in automotive design, engineering, and heritage. As the dust settles and the last echoes of roaring engines fade, the question arises: How can your luxury brand maintain its presence and capitalize on the momentum generated during this prestigious week?

The Impact of Monterey Car Week:

Monterey Car Week is more than just a celebration of cars; it’s a global stage where luxury brands can shine. From the legendary Pebble Beach Concours d’Elegance to the high-octane auctions and exclusive unveilings, the week offers unparalleled exposure to an affluent and discerning audience. For luxury brands, being part of this event is a statement of prestige and exclusivity, a way to connect with clients who value the finer things in life.

But as the event wraps up, how can you ensure that your brand remains top of mind for these influential consumers? The answer lies in strategic post-event marketing, and there’s no better platform to achieve this than duPont REGISTRY.

Why duPont REGISTRY?

For decades, duPont REGISTRY has been the go-to destination for luxury aficionados seeking the best in automobiles, real estate, watches, and more. As a trusted name in the luxury market, duPont REGISTRY offers your brand the opportunity to stay connected with the very audience that Monterey Car Week attracts.

1. Leverage the Power of Print and Digital: duPont REGISTRY’s blend of print and digital platforms ensures that your brand reaches a wide and diverse audience. Whether it’s through the glossy pages of our prestigious magazine or the engaging content on our website and social media channels, your brand will be showcased to those who appreciate luxury in all its forms.

2. Tell Your Brand’s Story: Monterey Car Week is filled with stories—of innovation, heritage, and passion. duPont REGISTRY allows you to continue telling your brand’s story, whether it’s through bespoke content, feature articles, or targeted advertising. This narrative helps build a lasting connection with consumers who value the legacy and craftsmanship behind luxury brands.

3. Targeted Reach to High-Net-Worth Individuals: The audience at Monterey Car Week is one of the most affluent in the world, and duPont REGISTRY has direct access to this demographic. Our readership includes high-net-worth individuals who are not just car enthusiasts but also collectors, investors, and connoisseurs of luxury. Advertising with duPont REGISTRY ensures that your brand is positioned in front of those who are most likely to invest in it.

4. Extend Your Presence Beyond the Event: While Monterey Car Week lasts only a few days, the influence of your brand can extend far beyond that. By advertising in duPont REGISTRY, you keep your brand in the spotlight long after the event has ended. This continued presence reinforces your brand’s position as a leader in the luxury market.

Monterey Car Week 2024 may have come to an end, but the opportunities for your luxury brand are just beginning. To keep your brand at the forefront and continue engaging with an elite audience, there’s no better partner than duPont REGISTRY. Through our trusted platforms, you can maintain the momentum, tell your story, and ensure that your brand remains synonymous with luxury and excellence.

Advertise with duPont REGISTRY Today:

Don’t let the impact of Monterey Car Week fade. Contact us today to explore advertising opportunities that will keep your brand top of mind among the world’s most discerning consumers.